Seminar: "Ramp up Your Sales & Marketing in a Changing Market"

Ramp up Your Sales & Marketing in a Changing Market

Audio Seminar
December 12, 2007 / 2:00 PM

For Members Only!
NAHB’s National Sales and Marketing Council and Biztools will co-host a one-hour audio seminar on 
sales and marketing in a changing market.

Sign up for this FREE audio seminar and help your staff learn how they can adapt to the changing market.

• NAHB has developed an economic toolkit, Back to Basics, for members to use in this changing economic environment. This audio seminar will address some of the topics within this great resource.
  
  Topics:
  Minimizing objections: Understanding buyer needs, wants, abilities and fears
   Being Innovative and offering incentives to buy
  Assessing your sales team
  Strategizing appropriate product mix/shopping the competition
  Reducing inventory
  Cutting costs
  Exploring legal means of collections
  Renegotiating credit
  Mortgage credit options for buyers
  Contingency contracts
  Financing Tips
  Maximizing vendor, lender and supplier relationships

Speakers:
Bonnie Alfriend, Fellow, MIRM
Alfriend and Associates, Pebble Beach, CA

Daniel Levitan, Fellow, MIRM
Levitan & Associates, Fort Lauderdale, FL

Ross Robbins, MIRM
Lee Evans Group/Shinn Consulting, Inc., Littleton, CO

NAHB Financing Staff