POSTPONED: EFFECTIVE MARKETING ON A SHOESTRING BUDGET

Small firms must watch their resources. Often they spend too little time and money on marketing. This course provides planning tools that won’t break anyone’s budget.

Participants will learn how to analyze target markets, identify competitive advantages, create accurate proformas and monitor outcomes. Don’t neglect this vital component of your business!

Learn how to incorporate a market plan, locate prospective customers and satisfy their wants and needs, and track and improve sales results.

This course is approved for Continuing Education Credit for: CAPS, CSP, Master CSP, CMP, MIRM CGA, CGB, CGR and GMB.

Instructor: Nancy Gainer, MIRM