How can you profit from the increasing number of today and tomorrow’s multicultural new home buyers in the U.S.? This course provides your entire building/remodeling sales and marketing team with an understanding of our culturally diverse home buying market and practical tips for communicating effectively with the multicultural client. Participants will benefit from hearing about actual experiences with multicultural clients and by examining their own best practices to determine how they can adapt their techniques to be successful with clients from any cultural background.
Related Audiences: Architects/Planners/Designers, Builders/Contractors - Commercial, Marketing/Advertising/PR Professionals, Real Estate Brokers and Agents, State and Local Association Leaders, Subcontractors/Specialty Trades, HBA Staff, Manufacturers/Suppliers, Builders/Contractors - Custom, Builders/Contractors - Multifamily, Builders/Contractors - Production, Builders/Contractors - 50+ Housing, Builders/Contractors - Small Volume, Dealers/Distributors, Modular/Panelized/Log Home Manufacturers/Dealers, Mortgage Professionals, Committee Members, Council Members, Members
Instructor: Henry Thomas, Jr. MIRM, MCSP, CMP, CSP, CAASH
NAHB COURSE: MULTICULTURAL SALES TECH...
Date and Time
Wednesday Mar 12, 2008 6:00 PM - 12:00 PM EDT
Location
Builders League of South Jersey 114 Haddontowne Ct Cherry Hill, NJ 08034